Key Team

Michael Boggiatto, President


Michael Boggiatto is the president and general manager of the company. Prior to that, he worked in his family's businesses, Boggiatto Packing Co. and Mr. Artichoke from 1975 until 1992. He graduated in 1972 from California Polytechnic State University (San Luis Obispo) with a bachelor's degree in Agricultural Business Management.


He is a veteran of the U.S. Army and a former president of the Rotary Club of Castroville. Michael is a director of the Palma School board, as well as a former member of the Salinas Valley Memorial Hospital Foundation Board of Governors.


The Salinas Valley agricultural roots of the Boggiatto family extend back to the 1920s, when Michael's grandfather, Antonio 'Tony' Boggiatto, harvested his first crops near Castroville. While the family's name was long associated with artichokes, today it's setting the standard for the valley's finest hearts of romaine and unique Iceberg Babies®, both packed under the company's premium Garden Hearts® label.




Jeffry Hitchcock, Vice President


Jeffry Hitchcock played an integral role in establishing Boggiatto Produce, Inc. in 1989. He has been an officer, shareholder and member of the management team since the company's inception. As vice president, his responsibilities include planning production and overseeing the harvest of the company's full line of vegetables. 

Prior to joining the company, Jeff managed the broccoli harvest at Associated Produce Distributors in Castroville for 12 years. He was born and raised in Salinas, attended local schools, and California Polytechnic State University (San Luis Obispo, California) majoring in crop science. He is a fourth-generation member of one of the Salinas Valley's pioneer farming families; the Hitchcocks have been prominent farmers in the Salinas area since the 1880s.


Ron & Ed Panziera, Growers and Directors

Brothers Ron and Ed Panziera, also original shareholders and company directors, grow a large portion of the fresh produce sold by the company. They farm more than 1200 acres in the Soledad area of the Salinas Valley - land that has been owned by their family since the early 1930s when their grandfather emigrated from Italy. Ron attended Hartnell College (Salinas) and is a veteran of the U.S. Navy. He is currently active in the American Legion. Ed attended California Polytechnic State University (San Luis Obispo, California) majoring in crop science; he is active in Soledad's Mission 4H program.

Kraig Kuska, Sales Manager

Kraig Kuska joined Boggiatto Produce in 1992 as sales manager. He began his produce career in 1978 at Maggio, Inc. in Salinas and came to Boggiatto from American Farms, Salinas. His industry expertise and knowledge of the Salinas Valley make him a valued team leader. A native of Salinas, Kraig graduated from Salinas High School and Chico State University (Chico, California). He loves horses and is an avid fisherman and hunter.

Donald Day, Sales

Donald Day joined the Boggiatto Produce sales team in 1997. He began his produce career in 1959 at Salinas Marketing Co-op in Salinas and has worked at a number of the region's leading produce companies. His extensive experience and ability to adapt to the many changes in the industry bring great value to the team. Don is a graduate of Salinas High School and holds a degree in business administration from San Jose State University (San Jose, California). He enjoys spending time with his family and attending his grandchildren's sporting events. He is an avid golfer and a long-time member and past vice president of Salinas Golf and Country Club.

Martin Howington, Sales

Martin Howington is the newest member of the Boggiatto team. He is right at home in the sales department, having pounded the phones since 1988 for several top-notch produce companies. He even had a stint as a buyer for a large produce distribution company, so he knows all ends of the business and is a welcome addition to the staff. Marty is a native of the Imperial Valley and attended California State Polytechnic University, Pomona, where he received a B.S. in Agricultural Business Management. When not taking care of his customers, Marty can usually be found with fishing pole in hand!

Joann Glennon, Controller

Joann Glennon joined Boggiatto produce in 1992 as controller. She is responsible for managing all financial aspects of the business and also serves on the marketing team. Prior to joining the company, Joann spent 20 years as an accountant in the auto industry. She attended the College of Marin (Kentfield, California) and Hartnell College (Salinas), majoring in accounting. Joann's interests include travel, gardening, photography and cooking.

Jose Luis Garcia-Canedo, Food Safety Coordinator

Jose Luis Garcia-Canedo joined the company in early 2006 to lead the company's in-house food safety program. Prior to joining Boggiatto Produce, he was lead auditor for Primus Labs. He was responsible for supervising and conducting third-party audits to evaluate food safety practices among growers, harvesting operations, and processing/cooling facilities. Jose Luis also monitored Hazard Analysis Critical Control Point (HACCP) programs as well as cleaning and sanitizing practices. A graduate of Universidad Autonoma de Sinaloa (Culiacan, Sinaloa, Mexico), Jose Luis holds a master's degree in food science and technology.

Beat Giger, CEC, AAC, Consulting Chef

Beat Giger, corporate chef and director of special events for the world-famous Pebble Beach Resorts, added consulting chef for Boggiatto Produce to his list of titles in 2003. His responsibilities include restaurant and hotel industry outreach, culinary trend identification, and recipe development. Trained in his native Switzerland, Chef Beat holds both the Certified Executive Chef (CEC) title and American Academy of Chefs (AAC) accreditation from the American Culinary Federation.  

William Bennett, Executive Chef, Consulting Chef

William Bennett has been consulting with Boggiatto Produce since 2012.  He is currently the Executive Chef for Corral de Tierra Country Club, a 400 member, private golf club in the Salinas-Monterey area of California.  His kitchen experience in restaurants stretches from California to Massachusetts to Paris, France.